Earlier this week the title and publication date of Dan Brown's (The Da Vinci Code) new book were announced. The book, The Lost Symbol, is due out September 15th. His past successes and the current marketing program have created an incredible amount of interest in this book. So much so that it is already showing up on best seller's list. It's number 3 on Amazon's list, just from pre-orders. Amazing. There have also been articles in local newspapers about the author renting out a local auditorium for some "secret" purpose. Hmmmmmmm......
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